We are FocalShift

We are FocalShift

Digital Marketing and Design for Leaders Who Refuse Ordinary.

From strategy and storytelling to websites, workflows, and AI-powered marketing campaigns, we help founders, public sector leaders, and vision-driven organizations build what’s next.

Art Combined with Purpose.

“We believe marketing isn’t just noise it’s design, story, and technology working together to create impact.”

user pic

Thomas Elliott Fite - Co-Founder/CEO FocalShift

WHY FOCALSHIFT?

The agility of a studio and the impact of a global team.

We keep it lean so we can keep it bold.

Strategy That Moves

More than plans on paper — strategies that create traction in the real world.

Strategy That Moves

More than plans on paper — strategies that create traction in the real world.

Strategy That Moves

More than plans on paper — strategies that create traction in the real world.

Design That Performs

Websites, campaigns, and platforms that don’t just look good — they work.

Design That Performs

Websites, campaigns, and platforms that don’t just look good — they work.

Design That Performs

Websites, campaigns, and platforms that don’t just look good — they work.

Partnership That Scale

We grow with you, making sure the systems we build today work tomorrow.

Partnership That Scale

We grow with you, making sure the systems we build today work tomorrow.

Partnership That Scale

We grow with you, making sure the systems we build today work tomorrow.

Working With FocalShift

It’s not just what we build — it’s how we build it.

Great work happens where strategy meets story — and where people still matter.

Fast and Efficient

Custom Solutions

Connect with your audience

Modern Digital Experiences

Ready to Grow?

We work with you to understand your needs - and then build for exactly that.

Fast and Efficient

Custom Solutions

Connect with your audience

Modern Digital Experiences

Ready to Grow?

We work with you to understand your needs - and then build for exactly that.

Fast and Efficient

Custom Solutions

Connect with your audience

Modern Digital Experiences

Ready to Grow?

We work with you to understand your needs - and then build for exactly that.

Systems That Actually Fit

We don’t force tools on you — we design technology solutions that work seamlessly with your team and your goals.

Systems That Actually Fit

We don’t force tools on you — we design technology solutions that work seamlessly with your team and your goals.

Systems That Actually Fit

We don’t force tools on you — we design technology solutions that work seamlessly with your team and your goals.

Build Anything...

Create

Modern Websites, Software & Apps

Marketing Campaigns that Grow

Immersive Experiences

Seamless Partnership

Everything from build to growth, with one team handling every step of your digital journey.

Build Anything...

Create

Modern Websites, Software & Apps

Marketing Campaigns that Grow

Immersive Experiences

Seamless Partnership

Everything from build to growth, with one team handling every step of your digital journey.

Build Anything...

Create

Modern Websites, Software & Apps

Marketing Campaigns that Grow

Immersive Experiences

Seamless Partnership

Everything from build to growth, with one team handling every step of your digital journey.

Code

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class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

Built For You

Custom solutions designed for the unique needs of your organization.

Code

1

2

3

4

5

class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

Built For You

Custom solutions designed for the unique needs of your organization.

Code

1

2

3

4

5

class AutomationAgent:
def __init__(self, activation_limit):
self.activation_limit = activation_limit
self.current_mode = "idle"

def evaluate_task(self, workload_value):
if workload_value > self.activation_limit:
self.current_mode = "engaged"
return "Automation agent has been successfully activated!"
else:
return "No activation needed. Agent stays idle."
def get_current_mode(self):
return f"Current operational mode: {self.current_mode}"

Built For You

Custom solutions designed for the unique needs of your organization.

Creative That Connects

We bring imagination and precision together, crafting solutions that feel modern, human, and distinctly yours.

Creative That Connects

We bring imagination and precision together, crafting solutions that feel modern, human, and distinctly yours.

Creative That Connects

We bring imagination and precision together, crafting solutions that feel modern, human, and distinctly yours.

Focused On You

More Than a Process, It's a Partnership

Tailored Strategy, Seamless Collaboration

STEP 1

STEP 2

STEP 3

01

Connect and Listen

Every partnership begins with a conversation. We take the time to understand your story, your team, and the challenges you’re facing. This isn’t a sales pitch or a template response it’s about listening, asking the right questions, and defining what success truly means for you. From the first call, you’ll feel like we’re already on your side.

STEP 1

STEP 2

STEP 3

01

Connect and Listen

Every partnership begins with a conversation. We take the time to understand your story, your team, and the challenges you’re facing. This isn’t a sales pitch or a template response it’s about listening, asking the right questions, and defining what success truly means for you. From the first call, you’ll feel like we’re already on your side.

STEP 1

STEP 2

STEP 3

01

Connect and Listen

Every partnership begins with a conversation. We take the time to understand your story, your team, and the challenges you’re facing. This isn’t a sales pitch or a template response it’s about listening, asking the right questions, and defining what success truly means for you. From the first call, you’ll feel like we’re already on your side.

Who We Work With

Serving the People Who Move Communities Forward

Our work spans government, institutions, and ambitious brands — all united by a drive to grow, connect, and serve.

New Mexico Government

New Mexico Government

Outdated systems. Recruitment struggles. Fading trust. Public sector leaders face challenges that demand modern solutions. As a partner on the New Mexico Statewide Pricing Agreement FocalShift delivers future-ready platforms, campaigns, and scalable systems that strengthen service.

Business & Non-Profit

Business & Non-Profit

Brands succeed when their identity, marketing, and platforms work together. We partner with companies, nonprofits, and organizations to strengthen their foundations and scale their reach.

Innovation & Emerging Tech

Innovation & Emerging Tech

Innovation happens when creativity and technology come together with purpose. We help organizations explore the frontier of emerging technologies — from AI automation and custom software to blockchain applications and spatial computing.

New Mexico Government

New Mexico Government

Outdated systems. Recruitment struggles. Fading trust. Public sector leaders face challenges that demand modern solutions. As a partner on the New Mexico Statewide Pricing Agreement FocalShift delivers future-ready platforms, campaigns, and scalable systems that strengthen service.

Business & Non-Profit

Business & Non-Profit

Brands succeed when their identity, marketing, and platforms work together. We partner with companies, nonprofits, and organizations to strengthen their foundations and scale their reach.

Innovation & Emerging Tech

Innovation & Emerging Tech

Innovation happens when creativity and technology come together with purpose. We help organizations explore the frontier of emerging technologies — from AI automation and custom software to blockchain applications and spatial computing.

New Mexico Government

New Mexico Government

Outdated systems. Recruitment struggles. Fading trust. Public sector leaders face challenges that demand modern solutions. As a partner on the New Mexico Statewide Pricing Agreement FocalShift delivers future-ready platforms, campaigns, and scalable systems that strengthen service.

Business & Non-Profit

Business & Non-Profit

Brands succeed when their identity, marketing, and platforms work together. We partner with companies, nonprofits, and organizations to strengthen their foundations and scale their reach.

Innovation & Emerging Tech

Innovation & Emerging Tech

Innovation happens when creativity and technology come together with purpose. We help organizations explore the frontier of emerging technologies — from AI automation and custom software to blockchain applications and spatial computing.

The Right Tools

Modern Technology that Drives Growth

We stay on the front edge of strategy, design, and technology — building systems that keep you future-ready while you focus on growth.

COMPARISON

Why Choose Us Over Others

Why Choose Us Over Others

See how we compare against others in performance, growth

See how we compare against others in performance, growth

Fast setup with ready AI workflows

Built to grow and adapt with you

Real-time, AI-powered analytics

Automates tasks, reducing overhead

Expert support + AI guidance

Others

Slower execution and manual setup

Requires manual updates as you scale

Limited or delayed reporting

Higher labor costs, less automation

Generic support or none at all

Let's Talk

Ready to Build What's Next? Let’s Create Together

Book a call and let's explore your ideas - then bring them to life

Let's Talk

Ready to Build What's Next? Let’s Create Together

Book a call and let's explore your ideas - then bring them to life

Let's Talk

Ready to Build What's Next? Let’s Create Together

Book a call and let's explore your ideas - then bring them to life